Our Origin Story

Built for people who ship links for a living.

Why UTMLoop?

If you’ve ever run a multi-channel campaign, you know the routine. You open a generic UTM builder, configure a single link, copy it, open a shortener, shorten it, paste both into a massive shared spreadsheet, and then start all over again for the next platform. It’s slow, error-prone, and painful.

UTMLoop was born out of frustration with this exact manual loop. We believe that generating tracking parameters should take seconds, that team link standards should be enforced automatically, and that dynamic QR codes and analytics should live under a single unified dashboard, not spread across three separate paid tools.

UTMLoop was founded by Rahul D Sarker, a Fractional CMO and RevOps specialist and the founder of RDS & Co, which builds revenue systems for growth-stage companies, from performance marketing and attribution to CRM and analytics pipelines. We didn’t build a generic developer utility. We built a platform designed specifically for real-world growth marketers, content creators, and social managers who actually run active daily campaigns and need things to just work.

Crafted with care in the cloud workspace
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Actionable Consistency

We focus on eliminating parameters typos and standardizing naming workflows.

Strict Data Privacy

Your data belongs to you. We never resell or lease your audience campaign metrics.

Humble Craftsmanship

No fluff, no sales pitch. We build fast, lightweight pages and reliable utilities.